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Picking A Name For Your Bar and Grill

 February 18, 2016  /  Comments Off on Picking A Name For Your Bar and Grill

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Selecting a name for your restaurant is equally as important as branding your business. Food is a more important than people would like to lead on. Picking a name is equal to picking a dish to savor on. The hospitality industry may not be as much of a service industry rather an opinion driven one. There are several factors you should consider while naming your grill:

The Type of Bar and Grill

You do not want to give your grill a name that sounds like a place of worship. It is important to consider the type of bar and restaurant you want to open. For instance, is it a sports bar or a brasserie and bistro? This way you do not give your customers a hard time figuring what exactly your place is all about. You could also pick a name that is related to the type of bar and grill you want to run.

Picking A Name For Your Bar and Grill

The Geographic Location

Sometimes where the restaurant is situated contributes a lot to the name you give it. More often than not, the hospitality industry relies mainly on branding rather than servicing. Giving your grill a name that the locals or people in the vicinity could relate with is definitely a plus for your business. You can give it a name that portrays a cultural significance to the people in the vicinity.

The Theme

What most people fail to realize, is that the theme is the most important part of any restaurant or bar. The name should be in sync with the theme. A theme is the décor, the brand and the name. You want people to relate with your grill, and then you should be able to pick the right decoration. Right from the furniture to the table mats up to the name, create the warmth of a casual environment.

Specialty

It could do you good when you select a name to select one according to your specialty. You could name your bar and grill according to what you deal in. If it is a wine place you would somehow give it a name that will strike, ‘Wine’ in anyone’s thoughts. From the name, someone should able to know what they are in for.

Uniqueness

Yahoo search is a tab away. Stop by search engines and figure out a name for your entity. A name that is not really common but your clientele could relate with. A common name could strike a mistaken identity, especially since it provides a casual meeting place. Look around the vicinity for bars and find out their names, so that when you are picking a name it doesn’t sound similar to another one.

Creativity

Select a name that is quite catchy, easy to remember, spell or pronounce. Your customers should be able to pronounce the name of your bar and grill. Still, it should be attractive and catchy enough to pull someone new in town or passers-by. Do not go overboard in picking a hard name for your bar and grill. Naming a bar after something significant in your life could also strike curiosity, for instance after your favorite uncle or even cousin. People stop over at restaurants because of a name.

Trademark Your Name

After picking a name, it is quite important to legitimize your business. When you trademark your name, it finally brands and creates awareness for your place and what you do adding to it, the uniqueness. Going through the legal work which includes laws and procedures to own the name gives you the right to feed it into search engines, create signatures as well as a website.

Good luck, hope you find a name.

Written by the staff at Willie’s Pub and Pool. Willie’s has great drink specials and is one of the most atmospheric bars in Columbia MO

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  • Published: 1 year ago on February 18, 2016
  • Last Modified: February 19, 2016 @ 6:48 am
  • Filed Under: Business

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