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Simple Ways To Improve The Efficiency Of Your Retail Business

 April 13, 2016  /  Comments Off on Simple Ways To Improve The Efficiency Of Your Retail Business

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If you’re running a retail business, then there are many different ways in which you might solicit the aid of an outside contractor. After all, performing absolutely every task internally is a path toward gross inefficiency. Let’s take a look at a few simple ways in which such an outside organisation, such a Tactical Solutions, might help your business to succeed.

Simple Ways To Improve The Efficiency Of Your Retail Business

Hire a Mystery Shopper

When you work in the retail sector, customer is king. You therefore need to ensure that your customer service is of the desired quality. After all, news of bad customer service will assuredly spread like wildfire, inflicting considerable damage onto your business’s reputation. But establishing this is trickier than it might first appear. Bad customer service is a lot like bad breath – it’s difficult to tell whether you have it until people start avoiding you. If you’re lucky, someone might point it out – but you’ll save yourself a lot of pain and upset by simply asking someone.

That’s where a mystery shopper comes in. This is a disinterested third party who will pose as an ordinary customer and enter your business. They can look out for whatever you tell them to, and so provide you with a concrete list of your shortcomings. Perhaps they might have to wait slightly longer than acceptable in a queue; perhaps some of your staff are flippant or unkempt. You can then use this information improvements to your business, and thereby make a better impression on your customers. This in turn will secure you that all-important repeat business, and help to grow your customer base.

Perform a Retail Audit

By the same token, it can be useful to regularly take stock of your business, and to judge its effectiveness. For this reason, hiring an outside retail auditor can be advantageous. Such an organisations will be more effective than an internal audit for several reasons.

To begin with, an outside organisation like Tactical Solutions will be vastly more experienced with performing a retail audit. This means that they’ll be able to anticipate problems and react to them, and that they’ll be able to plan effectively and understand how things can be done most efficiently.

Outside auditors also have access to technologies that the rest of us don’t. These technologies include tablet computers and bespoke software that’s designed specifically for auditing. These technologies can be used to provide a constant stream of feedback to the client – meaning that you’ll be provided with regular updates via email, and that you’ll be able to see the audit unfold in real time as it happens.

A retail audit can come in handy when you’re dealing with outside parties who might want to collaborate with – or even buy – your business. Using the results of your audit, you’ll be able to demonstrate to such parties that your business is in good health. Naturally, if these results have been generated by a disinterested third party, then they’ll carry more weight than if you’ve conducted the audit internally.

Product Recall

When you’re had the misfortune to issue a product that’s faulty – or worse, dangerous – you’ll need to be able to perform the recall effectively. This is something which you might be tempted to do yourself. But doing so carries with it its own dangers.

You’re not going to be as effective at product recall as a company which deals with the procedures every day. You’ll lack the experience necessary to be able to identify problems before they have a chance to develop. When things go wrong – as they so often do during a recall – you won’t know how to react.

A product recall is an inherently stressful thing. It’s something which, if mishandled, can have a tremendous impact on the reputation of your company. Just consider Hasbro’s handling of the situation when it transpired that some of their easy-bake ovens were dangerous. The public, by and large, are quite understanding that occasionally product recalls need to be performed – after all, we live in an imperfect world in which mistakes are made and things don’t always go according to plan. But when these mistakes are compounded by further errors during the recall, that initial misfortune might end up seeming more like incompetence. Spare your company’s reputation a battering and seek outside help. Ideally, you should secure that outside help before the product recall even needs to be performed – this will mean that when something goes wrong, you’ll be ready to deal with it immediately.

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  • Published: 2 years ago on April 13, 2016
  • Last Modified: April 13, 2016 @ 12:05 pm
  • Filed Under: Business
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